A major issue that confronts public relations practitioners in Nigeria bothers on credibility.
This perception is borne out of the public's misconstrued impression about what a Public Relations practitioner really does.
This view, is further compounded by fact some PR practitioners do not have a clear idea about what the profession is about.
As a result, some dabble into the public relations profession with skewed motives and intentions.
Here are some common misconceptions
1. PR is not about giving false narratives about brands and organizations - rather Public Relations tells the truth at all times.
2. Public relations is not about offering bribes or inducements to journalists, to coverup the truth - or influence policy makers to initiate policies that add value to their clients.
3. PR is not based on luck, rather its activities and plans are based on, in depth research, scientific and empirical facts.
4. PR is not about putting together social gatherings and events of a similar nature. Granted,Public Relations practitioners organize activities of this nature. However, this is not the profession's sole preoccupation.
5. Public relations is not about fawning at the boss' feet and kowtowing to his whims, rather it's a dignified and noble profession.